Our take
bity
Bity provides a non-custodial fiat gateway and crypto brokerage established in Neuchâtel, Switzerland. Operating since 2014, the service connects European banking rails including SEPA and Swiss domestic transfers directly to on-chain cryptocurrency deliveries. Unlike centralized trading hubs that hold account balances on centralized ledgers, Bity functions as a direct execution intermediary. Purchased assets settle immediately into personal self-custody addresses, while crypto sales convert into bank payouts or physical cash through its regional ATM network.
This operational architecture eliminates counterparty insolvency custody exposure, appealing directly to users who prioritize wallet autonomy and Swiss regulatory standards. The tradeoff emerges in transaction costs, as integrated broker fees and network mining charges exceed standard maker and taker tiers on deep order books. For retail buyers and institutional clients demanding direct on-ramp execution without exchange-side asset custody, Bity delivers a focused and transparent Swiss service.
Zodia Custody
Zodia Custody operates as an institutional digital asset infrastructure provider tailored specifically for fund managers, hedge funds, family offices, and corporate balance sheets. Founded through incubation by SC Ventures, the innovation arm of Standard Chartered, alongside Northern Trust and later SBI Holdings, the platform addresses the compliance and governance barriers that separate traditional institutional finance from public blockchains. Instead of offering retail self storage or generalized consumer trading interfaces, Zodia Custody emphasizes segregated cold wallet architectures, hardware security modules, and strict segregation of duties. Its Interchange service enables trading desks to post collateral and execute across partner venues without moving underlying private keys out of secure custody. While retail investors must look elsewhere, institutional participants get a rigorous custody environment aligned with established financial market norms.