2gether vs Rainbow

2gether operated as a mobile first financial ecosystem combining centralized digital asset trading with an integrated payment card. The application delivered a consumer oriented interface tailored for casual retail participants who wanted straightforward entry into digital asset markets without managing private cryptographic keys. Supported assets centered on major market capitalization tokens, including Bitcoin, Ethereum, Ripple, Litecoin, Bitcoin Cash, and Basic Attention Token, alongside the proprietary 2GT utility asset.

The central feature of the ecosystem was the prepaid Visa debit card, which interfaced directly with the customer custodial cryptocurrency balances and fiat euro accounts. When cardholders initiated transactions at physical or online merchant terminals, the backend payment engine liquidated the selected digital asset into euros in real time to settle with the card network. This structure allowed seamless retail payments without requiring manual trades beforehand.

Beyond standard payment routing, the application included portfolio tracking tools, recurring buy setups, and community governance features tied to 2GT token ownership. Users could participate in informal voting rounds regarding upcoming asset listings or app improvements. While the asset catalog covered essential large cap tokens, it lacked deep secondary market coverage, specialized decentralized finance tokens, and granular order placement options like limit orders or margin facilities.

Rainbow serves as a dedicated self-custody client and Web3 gateway designed exclusively for the Ethereum Virtual Machine environment. The software provides native connectivity for the Ethereum base layer along with major Layer 2 networks such as Arbitrum, Optimism, Base, Polygon, Zora, and Blast. Because the architecture targets EVM execution exclusively, it does not support non-EVM blockchains like Bitcoin, Solana, or Cosmos directly within the native interface.

The client indexes standard ERC-20 fungible tokens automatically and delivers structured rendering for ERC-721 and ERC-1155 digital collectibles. The user interface prioritizes clarity by displaying media files, collection attributes, historical transactions, and collection floor prices without requiring manual contract entry for common assets. Users can customize token watchlists, input custom RPC endpoints to support emerging rollups, and rely on automated spam quarantine filters to hide unsolicited airdrops from their primary portfolio views.

2gether adopted a zero explicit trading commission marketing narrative, meaning spot conversions between euro balances and digital assets did not carry visible transaction line item fees. Instead, trading expenses were incorporated into execution spreads. The backend system sourced liquidity from multiple external partner exchanges, adding a markup between 1.0 percent and 2.5 percent depending on market volatility, selected token pair liquidity, and client 2GT holding tiers.

Token utility rules allowed users who accumulated substantial amounts of 2GT to access tighter spread bands and waived monthly card management fees. Standard users who did not hold minimum staking thresholds encountered standard spread margins on buys and sells. Physical card issuance was initially free or subject to nominal delivery costs, while standard point of sale transactions in euros did not attract domestic surcharge fees.

Withdrawal costs presented notable friction points throughout the platform lifecycle. Transferring cryptocurrencies out of the app to external non custodial wallets incurred standard blockchain network fees alongside internal processing surcharges. When the company initiated shutdown procedures in 2022, management imposed an unexpected twenty euro account maintenance fee on inactive retail balances, which provoked significant client friction during the final migration and asset withdrawal period toward partnered exchange facilities.

Rainbow is free to download and maintain without recurring account maintenance charges, base client subscriptions, or minimum balance rules. Routine onchain activities, such as direct token transfers and smart contract interactions, incur standard blockchain gas costs paid directly to network validators. The software presents dynamic gas estimations that users can customize with priority levels to balance confirmation speed against gas expenditure.

When utilizing the native in-app exchange or cross-chain bridge aggregation, Rainbow sources liquidity across decentralized venues such as Uniswap, 0x, and LI.FI to find competitive routes. The platform includes a proprietary convenience surcharge, generally around 0.85 percent of the swapped volume, directly within the estimated execution quote. Users who wish to bypass this interface routing fee can link their wallet directly to external decentralized exchange frontends via standard connection protocols, paying solely underlying liquidity pool spreads and network gas.

2gether functioned as a purely custodial service provider, retaining full administrative control over cryptographic keys associated with user balances. Account holders did not hold private keys, passphrases, or individual seed backups. While this model simplified mobile onboarding for non technical consumers, it concentrated balance risks entirely within the corporate infrastructure and third party institutional wallet custodians.

Platform defenses relied on standard consumer authentication controls, including biometric authentication, mandatory two factor verification via SMS or authenticator apps, and algorithmic transaction monitoring for suspicious login locations. Cryptographic balances were primarily held in cold storage systems managed by institutional partners to mitigate online attack surfaces, with only small operational floats retained in warm wallets to settle daily card payments.

The limitations of this centralized custodial structure became evident during operational disruptions. In 2020, 2gether suffered a security compromise that resulted in the theft of approximately 1.2 million euros worth of digital assets from its operational hot reserves. Although the company sought to compensate affected users through 2GT token allocations rather than immediate liquid euro distributions, the event underscored the inherent risks associated with custodial multi asset mobile apps operating without comprehensive sovereign insurance coverage.

Rainbow uses a self-custody software architecture where cryptographic secret keys and recovery seed phrases remain encrypted strictly on the local client device. The software developers never hold user funds, cannot initiate network interactions, and have no central infrastructure capable of recovering lost credentials. Mobile releases provide an optional encrypted cloud backup system using user-generated passwords through Apple iCloud or Google Drive, operating alongside traditional manual physical phrase backups.

Desktop browser extension users can link physical hardware wallets, including Ledger and Trezor devices, to review balances and sign decentralized application calls while keeping private keys in cold storage. Built-in software defenses feature biometric authentication locks, transaction simulation previews that illustrate expected token balance adjustments before contract confirmation, and heuristic warnings that flag recognized malicious smart contracts. Users remain exclusively responsible for verifying all transaction parameters and helps protect their confidential recovery data.

2gether focused its operational presence across member states of the European Economic Area, specifically targeting consumers residing within Eurozone markets such as Spain, Portugal, Italy, and France. Due to cross border financial regulations and card scheme limitations, the platform did not accept registrations from residents of the United States, Canada, the United Kingdom, or high risk jurisdictions identified by international anti money laundering taskforces.

Onboarding required standard customer verification procedures in compliance with European Anti Money Laundering directives. Users submitted official identity documentation, such as national identification cards or passports, alongside live biometric facial verification and proof of residential address. Account approval was generally processed within several hours through automated verification tools, allowing newly approved users to generate virtual payment cards immediately while physical cards arrived by postal mail.

Customer support channels operated primarily through an in app ticket system, direct email assistance, and moderated social messaging channels. Response times and query resolutions were acceptable during normal operations but deteriorated significantly during market volatility spikes and security incidents. When service closure was announced in July 2022, support bandwidth was overwhelmed, leaving many users dependent on community forums and Bit2Me transition documentation to clarify balance retrieval instructions.

Rainbow is distributed globally as an open client application across iOS, Android, and major Chromium desktop browsers including Chrome, Brave, Arc, and Edge. The software requires no identity verification, account registration, or regional whitelisting because it functions purely as an unhosted interface. Anyone with an internet connection and a compatible device can generate a new wallet instance immediately, subject only to local statutory rules regarding interaction with decentralized protocols and software tools.

Third-party fiat on-ramp providers integrated into the application interface, including MoonPay and Ramp Network, operate independently with their own jurisdictional rules, payment processing fees, and mandatory identification procedures. Customer support for Rainbow is handled asynchronously through official web help documentation, active community message boards, and a digital ticket desk. Because the development team maintains zero custody of client assets, support personnel cannot reverse blockchain transfers, unlock forgotten local passwords, or restore lost recovery phrases.