2gether vs EasyCrypto

2gether operated as a mobile first financial ecosystem combining centralized digital asset trading with an integrated payment card. The application delivered a consumer oriented interface tailored for casual retail participants who wanted straightforward entry into digital asset markets without managing private cryptographic keys. Supported assets centered on major market capitalization tokens, including Bitcoin, Ethereum, Ripple, Litecoin, Bitcoin Cash, and Basic Attention Token, alongside the proprietary 2GT utility asset.

The central feature of the ecosystem was the prepaid Visa debit card, which interfaced directly with the customer custodial cryptocurrency balances and fiat euro accounts. When cardholders initiated transactions at physical or online merchant terminals, the backend payment engine liquidated the selected digital asset into euros in real time to settle with the card network. This structure allowed seamless retail payments without requiring manual trades beforehand.

Beyond standard payment routing, the application included portfolio tracking tools, recurring buy setups, and community governance features tied to 2GT token ownership. Users could participate in informal voting rounds regarding upcoming asset listings or app improvements. While the asset catalog covered essential large cap tokens, it lacked deep secondary market coverage, specialized decentralized finance tokens, and granular order placement options like limit orders or margin facilities.

EasyCrypto operates as an instant retail crypto broker rather than a continuous matching order book. When you place an order, the platform sources liquidity across global execution venues and quotes a single all-inclusive price. Once payment clears, the cryptocurrency is dispatched directly to the destination address you supply. In addition to spot purchases, EasyCrypto facilitates crypto sales, converting supported tokens into local fiat currency deposited into your nominated domestic bank account. The catalog covers more than 160 crypto assets, including primary layer-1 networks like Bitcoin, Ethereum, and Solana, as well as established decentralized finance tokens, infrastructure coins, and stablecoins such as USDT and USDC.

Because EasyCrypto operates on an instant-settlement basis, the platform does not feature internal spot order books, margin trading facilities, derivatives contracts, or advanced automation bots. Users seeking conditional order types like stop-loss or take-profit limits must manage those parameters on secondary venues or within their own wallet applications. The service also provides auto-buy and recurring purchase functionality, which allows users to schedule routine bank transfers that automatically convert into designated crypto portfolios over time.

2gether adopted a zero explicit trading commission marketing narrative, meaning spot conversions between euro balances and digital assets did not carry visible transaction line item fees. Instead, trading expenses were incorporated into execution spreads. The backend system sourced liquidity from multiple external partner exchanges, adding a markup between 1.0 percent and 2.5 percent depending on market volatility, selected token pair liquidity, and client 2GT holding tiers.

Token utility rules allowed users who accumulated substantial amounts of 2GT to access tighter spread bands and waived monthly card management fees. Standard users who did not hold minimum staking thresholds encountered standard spread margins on buys and sells. Physical card issuance was initially free or subject to nominal delivery costs, while standard point of sale transactions in euros did not attract domestic surcharge fees.

Withdrawal costs presented notable friction points throughout the platform lifecycle. Transferring cryptocurrencies out of the app to external non custodial wallets incurred standard blockchain network fees alongside internal processing surcharges. When the company initiated shutdown procedures in 2022, management imposed an unexpected twenty euro account maintenance fee on inactive retail balances, which provoked significant client friction during the final migration and asset withdrawal period toward partnered exchange facilities.

EasyCrypto employs an all-inclusive pricing model where the brokerage fee, liquidity sourcing cost, and underlying network transaction expense are built directly into the quoted buy or sell rate. The platform generally incorporates a margin between 0.8% and 1.5% into the quote depending on the market liquidity of the specific asset, local banking integration method, and market volatility. Because the fee is integrated into the exchange rate displayed at checkout, you see the exact quantity of cryptocurrency you will receive before completing your payment.

On-chain network transaction fees are accounted for within the quoted rate or broken down at confirmation, meaning there are no separate or unexpected post-trade withdrawal fees deducted from your balance. However, retail spreads on instant brokerages are generally wider than the 0.10% to 0.50% base fees found on centralized order-book exchanges. Buyers must weigh the convenience of immediate external wallet delivery and direct local bank clearing against the higher aggregate cost per transaction. There are no fees for account maintenance, domestic fiat deposits via supported standard bank transfers, or wallet storage.

2gether functioned as a purely custodial service provider, retaining full administrative control over cryptographic keys associated with user balances. Account holders did not hold private keys, passphrases, or individual seed backups. While this model simplified mobile onboarding for non technical consumers, it concentrated balance risks entirely within the corporate infrastructure and third party institutional wallet custodians.

Platform defenses relied on standard consumer authentication controls, including biometric authentication, mandatory two factor verification via SMS or authenticator apps, and algorithmic transaction monitoring for suspicious login locations. Cryptographic balances were primarily held in cold storage systems managed by institutional partners to mitigate online attack surfaces, with only small operational floats retained in warm wallets to settle daily card payments.

The limitations of this centralized custodial structure became evident during operational disruptions. In 2020, 2gether suffered a security compromise that resulted in the theft of approximately 1.2 million euros worth of digital assets from its operational hot reserves. Although the company sought to compensate affected users through 2GT token allocations rather than immediate liquid euro distributions, the event underscored the inherent risks associated with custodial multi asset mobile apps operating without comprehensive sovereign insurance coverage.

The core structural distinction of EasyCrypto is its non-custodial operational framework. The platform does not maintain custodial fiat accounts or pooled user cryptocurrency balances. When executing a buy order, you must provide your own external public address, such as a hardware wallet or self-custody software wallet. Because EasyCrypto does not hold custody of user private keys or long-term digital balances, the systemic risk of platform-wide exchange balance freezes or custodial insolvency is removed from the equation.

Account access is protected by standard authentication protocols, including mandatory two-factor authentication via time-based one-time password applications. Because EasyCrypto dispatches assets immediately to the blockchain address entered by the customer, order accuracy is paramount. Transactions submitted to incorrect network addresses or incompatible layer-2 chains cannot be reversed. To assist users with self-custody management, EasyCrypto offers its own non-custodial mobile wallet application with social recovery mechanisms, while remaining fully compatible with any independent external wallet standard.

2gether focused its operational presence across member states of the European Economic Area, specifically targeting consumers residing within Eurozone markets such as Spain, Portugal, Italy, and France. Due to cross border financial regulations and card scheme limitations, the platform did not accept registrations from residents of the United States, Canada, the United Kingdom, or high risk jurisdictions identified by international anti money laundering taskforces.

Onboarding required standard customer verification procedures in compliance with European Anti Money Laundering directives. Users submitted official identity documentation, such as national identification cards or passports, alongside live biometric facial verification and proof of residential address. Account approval was generally processed within several hours through automated verification tools, allowing newly approved users to generate virtual payment cards immediately while physical cards arrived by postal mail.

Customer support channels operated primarily through an in app ticket system, direct email assistance, and moderated social messaging channels. Response times and query resolutions were acceptable during normal operations but deteriorated significantly during market volatility spikes and security incidents. When service closure was announced in July 2022, support bandwidth was overwhelmed, leaving many users dependent on community forums and Bit2Me transition documentation to clarify balance retrieval instructions.

EasyCrypto operates primarily in New Zealand and Australia, with localized entities compliant with respective financial intelligence regulations. In New Zealand, the entity is registered on the Financial Service Providers Register and adheres to Anti-Money Laundering and Countering Financing of Terrorism rules. In Australia, it is registered with AUSTRAC as a digital currency exchange provider. Services are also available in select international markets, including South Africa, with local currency settlement supported through domestic financial networks.

Customer onboarding requires identity verification in accordance with mandatory regulatory frameworks. Verification is typically completed online through automated document checking using a government-issued photo ID and proof of address. Customer assistance is delivered via live chat channels, a ticketing help desk, and an extensive searchable knowledge base. The help center covers step-by-step guidance on setting up external wallets, navigating local payment channels, tracking on-chain transactions, and managing tax reporting exports.